Amazon's website crashes right as its Prime Day began

Jul 19, 2018, 00:14
Amazon's website crashes right as its Prime Day began

The social media team at the Philadelphia Eagles, who never seem to miss an opportunity to stand out on Twitter (especially when FS1 host Colin Cowherd is concerned), took the opportunity to poke some fun at the online megastore with its own dogs.

Website issues lasted for hours on Monday, which frustrated consumers and would be buyers. Apart from saying there were 100 million products sold, the company focused on factoids while giving few actual sales numbers in the announcement, and provided none that would allow for meaningful comparisons to years past.

As previously reported, the e-commerce giant is facing claims of "bait marketing" from local retailers, citing unreasonably short timed-sales, or insufficient stock.

Amazon said that the prime Day sales in the US continue to be bigger than ever - in fact, in the first 10 hours, Prime Day grew even faster, year-over-year, than the first 10 hours last year.

Prime Day deals begin at 12pm PT / 3pm ET on Monday July 16.

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Amazon is hoping customers don't see any more dogs, after early problems on Prime Day meant people trying to shop got only images of cute canines delivering an apologetic message.

The e-commerce giant extended Prime Day from 36 hours to 30 hours a year ago, and included many new countries (such as Australia) in 2018.

"Prime Day sales in the USA so far are bigger than ever", an Amazon representative confirmed in an email, adding that customers have purchased millions of Alexa-enabled devices like the Echo Dot and others.

Amazon shares are up 0.2% to $1,847.50. Such events are big drivers of e-commerce in India that is still largely dependent on discounts.

Stepping back to the second quarter of 2017, ecommerce had 14.6% YoY growth in the US, with a major spike around Memorial Day.

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The team at Sale Ninja are updating their website with the best Furniture Prime Day deals on an hourly basis. "The outage is especially problematic as many of Amazon's Prime deals are promoted for a set window of time - something that could cause a great deal of frustration for potential customers". That compares with about $600 per year for non-Prime Amazon customers. "So it really does feel like Prime Day has grown up and has become a legitimate shopping holiday", Cooper Smith, director of Amazon IQ Research at Gartner L2, told Retail Dive in an interview.

July 17 was the biggest sales day for smart home devices in Amazon history, with over a million devices sold. In fact, many are saying it's beginning to look more and more like Black Friday.

The retailer likely got between $1.5 billion and $2 billion in revenue from Prime Day and gross merchandise value topped $3.5 billion, Mahaney said.

But Amazon touted Prime Day growth and said shoppers still found lots to buy, with tech gadgets in particular among the most popular.

Megan Quinn, general partner at Spark Capital, tweeted that Amazon's cloud competitors at Google should be delighted: "Diane Greene is the only person celebrating Amazon Prime Day so far", referring to Google's cloud chief.

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